Denise Chippindale is a Sydney based, trained visual designer and self-confessed camera addict (just ask her mates). Although in love with design and creating, she's now delved into the world of partnerships and marketing with her great mates over at General Assembly... come join in the fun or hit her up to run a talk.
In 2018, she is focused on getting her new startup The Sydney Local up and running. With a passion for the small bar and live music scene, Chip has decided to focus on creating a new hub for non locals to come explore the city with her.
General Assembly is a global education startup offering career-changing programs in technology, business and design. Operating in 15 cities around the world with headquarters in NYC, General Assembly was recently named in Fast Company's list of the world's 50 most innovative companies.
Denise is responsible for high quality audience growth and partnerships through execution of local digital marketing campaigns and events programming across creative, technology and digital industries.*
Partners to date include Adobe AU, Google, Commonwealth Bank, Gilbert & Tobin, Pandora Music, VICE, Concrete Playground, Business Chicks, Hey You & PWC.
Tractor is a unique design and digital school whose mission is simple - produce the most sought after industry ready graduates.
In the communications role, Denise was responsible for developing and implementing marketing activities to help drive brand recognition, lead generation and ultimately course enrolments in line with the marketing strategy. ** This included looking after social media, content production, events, online and print advertising.
Denise worked closely with the Tractor family including, Head of College Simon Pemberton (All time legend and great bossman - although he'd hate Chip saying that), Marketing Manager Courtney Goes (Essentially Melbourne's very own wonder woman), Head of Industry Programs Flyn Tracy (The man behind Sydney's creative scene, Creative Mornings and ADR) and Head of Innovations, Matt Leach (Education guru and the other half of ADR)
* A whole lot of chai lattes, spreadsheets & networking.
** Nerf Guns and a whole load of jobs.